Cap Puckhaber

Cap Puckhaber is a husband, dog-dad, golfer, hiker and founder of Black Diamond Marketing Solutions in Reno, Nevada and blogs about business, marketing, web design, food and investing.

How to Make Your First Hire as a Business Owner | Cap Puckhaber

Freelancer vs. Employee: What Hiring My First Person Taught Me About Running a Real Business By Cap Puckhaber, Reno, Nevada The moment you realize you can’t do it all yourself is a strange one. It doesn’t arrive with a formal announcement. It shows up as a 10 PM

branding

Why Big Brand Rebrands Keep Failing | Cap Puckhaber

Cap Puckhaber explores why rebrands keep failing, as major companies struggle with confused identities and customer backlash after changes.